Yahoo! Sports
The First Bounce

3D
Interactive
Brand Design
Experiential
  • overview

An immersive theater experience for the 2022 NBA All-Star weekend, celebrating the 75th anniversary of the NBA in Cleveland. We used GPS data and historical imagery to transport fans by making simulated human scale recreations of four iconic courts where legends were made.

Yahoo! Sports The First Bounce - Image 1Yahoo! Sports The First Bounce - Image 1
Yahoo! Sports The First Bounce - Image 6Yahoo! Sports The First Bounce - Image 6
Yahoo! Sports The First Bounce - Image 2Yahoo! Sports The First Bounce - Image 2
Yahoo! Sports The First Bounce - Image 7Yahoo! Sports The First Bounce - Image 7
Yahoo! Sports The First Bounce - Image 3Yahoo! Sports The First Bounce - Image 3
Yahoo! Sports The First Bounce - Image 8Yahoo! Sports The First Bounce - Image 8
Yahoo! Sports The First Bounce - Image 4Yahoo! Sports The First Bounce - Image 4
Yahoo! Sports The First Bounce - Image 9Yahoo! Sports The First Bounce - Image 9
Yahoo! Sports The First Bounce - Image 5Yahoo! Sports The First Bounce - Image 5
Yahoo! Sports The First Bounce - Image 10Yahoo! Sports The First Bounce - Image 10